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I have been on three sides of fundraising. (I'm still on two, see my blog for more details about that - www.schoolspiritcoffee.blogspot.com.) After five years of providing an excellent fundraising product I think I can tell you how to make sure your fundraiser is a success. It really boils down to three important Keys.
Key # 1- Set Goals
You know how much you need to raise and you know how many sellers you have. Divide that out and let your sellers know that is The Goal. Even better, include the group leaders and let them come up with The Goal. Now here's a thought - you, the advisor or parent, should be calculated into that number. I'm pretty sure you are going on that trip or benefiting from the funds to your program. Lead by example!
Key # 2 - Stick To Your Timeline
Set a Kick-off date and a completion date and don't allow the fundraiser to drag on. During the fundraiser you should be talking about coffee, asking about coffee sales and have visual reminders for your sellers. Start reminding your sellers of the "turn in" date three to four days prior. Undoubtably, you will have stragglers so allow a few extra days before submitting your order to School Spirit Coffee. Late orders can still be placed but they will usually have to be placed as a new order.
KEY # 3 - Reward High Achievers
I consider a high achiever as one who exceeds their goal, but you may choose to reward anyone that meets their goal - Your Call! Take up to 5% of your profits and reward hard work and dedication to your cause. Ideas:
Limo Ride for the top eight sellers who meet or exceed their goal.
Pizza Party during school lunch time. Decorate for a celebration, because it is.
Movie Coupons. It's possible you can even get these donated from local theaters.
Bonus Grade. Sales is a talent and should be rewarded with a free A for those who excel.
Schoolwide Sales
Pie in the Face. A chance to throw a pie in the principal's face (or yours). That won't cost you anything except your pride.
Special Privileges. The top students who exceed their goal are allowed to bring their cell phone to school (legally) for one week. That could be fun!
You know your school and what will work - plan for success!
That's It! Goals, Timeline, Reward.
We promise you won't have any problems with School Spirit Coffee. I've been on three sides of fundraising and we want to partner with you for a fantastic fundraising experience.
Debbie Hohman, owner
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